How to blog for Profit without being Salesy!
So you want to know how to blog for profit? Good! You should!
Because if you have a business, then you should want to learn how to make money….especially when there are THOUSANDS of people searching for your products and services on the internet.
And if you are not there to position yourself in front of them, your competition will be!
The question that so many people ask me is…
“Is there Profit in Blogging?”
And the answer is quite simple….
Newbies usually beg people to buy from them without giving them a reason why.
If you want to fail on your blogging for profit journey, keep using your blog like a salesy person who has no clue on how to make any real profits in his/her business.
No one wants to follow people like that anyway….DO YOU?
Of course not!
So, why would someone want to buy from you if your blog is loaded with PITCH?
NOT HAPPENING, RIGHT! You want them View Blog Post not run from it!
So if you are thinking of starting a blog for profit then keep reading.
How To Blog For Profit
Today I will give you 3 things that you can start doing in your blog post that are so simple, yet so effective. These 3 things will help in your blogging and take it to a new level.
Let’s get into it…
There’s actually 3 sections inside of a blog post that you should always cover when you are trying to learn how to blog for profit.
I was told many years ago when preparing to teach you should always do 3 things in your presentation.
They are as follows:
Section 1 – Tell Them What You Are Going to Tell Them:
This is the introduction to your blog post and a clear explanation of why your prospect is there and what they will learn from you today.
Include an image or video of yourself. This allows you to turn your blog post into human-like. Remember, the reader is just reading words and has no idea who really is behind the content.
But, if you make a quick short 1-2 minute video introduction to the blog post, your reader/prospect can see your face and will get a feel of who is behind the blog post.
I always start my post with a relevant image at the beginning either left or right aligned to add the visual that most people need.
Section 2 – Tell Them What You Told Them You Were Going to Tell Them
Your reader came to your blog post to learn something. Chances are if they found your blog because you have an awesome title, yet your blog post is a piece of crap, they will leave.
In this section, you need to deliver on the promise.
If your prospect found you on Google or Social Media somewhere and they came to learn “How to Make a Wedding Cake From Scratch” (for example)…then you better teach them how to do just that.
VALUE that will make them walk away confidently and implement what you taught them in the blog post.
This is where you tell them what you told them you were going to tell them. This where you deliver the meat and value of your post.
Section 3 – Tell Them That You Have Told Them What You Said You Were Going To Tell Them
This is the section where you summarize what you have told them. You need to reiterate the value to earn the right to give them a call to action and tell them what to do next.
Most people don't get the result from their CTA because they have not delivered on the VALUE!!
Most people’s CTA’s (Call To Actions) are weak, and they wonder why they can’t get any sales.
You never want to do your CTA in the first two sections, you haven't earned it yet.
Here is where you can tell them the next step you want them to take (i.e. click the link to download my PDF, click the button below to watch my video on how to do XYZ.)
How To Blog For Profit Without Being Salesy
As you can see, when you blog the right way, it’s not hard to make money with your blog. Not when your number one goal is to provide value to your readers.
Think about it for a second…
How many times have you Googled something, landed on a valuable blog post, saved the blog so you can come back and read more?
Well, that is exactly what you want your readers to do.
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