MLM Tip: Facts Tell Stories Sell When Presenting

MLM Tip: Facts Tell Stories Sell When Presenting

MLM Tips: Facts Tell Stories SellWhen it comes to what is important in doing a presentation always remember that Facts Tell Stories Sell!  Everyone Loves to hear a great success story.

Ask yourself this question what would you rather hear a lot of facts about products and compensation plans or a great success story?

Don't misunderstand that facts are something that need to be talked about at some point, but I can tell that at the end of the day people want to be able to relate to successful people.

That only happens when they hear a great success story that they resonate with.

Some Reasons Why Facts Tell Stories Sell

  • Stories avoid confusion by expressing things in simple terms that people are already familiar with.
  • Stories allow your prospect to experience ownership of what you are presenting.
  • Stories are inherently believable.
  • Stories are emotionally engaging.
  • Stories differentiate you from the competition.

There's a connection that you create with the audience whether it's a room filled or one on one that facts just won't do.

Remember that people do business with those that they Know, Like, and Trust!

Most times having a solid compelling success story is more important than all the facts.

There's always room for a story that can transport people to another place. --J.K. Rowling Click To Tweet

5 Ingredients to the Facts Tell Stories Sell In a Presentation

  1. Your Name
  2. Where you're from
  3. What you did before you had your success
  4. What your challenges were 
  5. Your Success Results

The moral of all this is that anytime you are presenting your business whether it is in a room full of people or in a coffee shop Stories are the key.

Here's My Short Story

Before the beginning of this year, I was doing everything I could to meet new people.  I tried the old school method of talking to everyone that I came in contact with the challenge was I wasn't able to get out much because of work and family.

So I started marketing online or so I thought I was.  What I was doing was getting very frustrated and still not getting any leads or new contacts.

About 8 months ago I started using a system, MLSP, that was designed to help Network Marketers build their business online.  The other thing I did was start taking courses and learning as much as I could.

One of the courses I took was Ray Higdon's 3 Minute Expert which is a comprehensive course on becoming a blogging expert.

As of today I am getting 10 – 20 leads a day, on the leader boards and things in my business have changed immensely.  I'm not a Super leader or multi-millionaire yet, but things are changing every day and getting better.

VIDEO: Facts Tell Stories Sell When Presenting


So that's my quick story and I hope you see the value in telling Facts Tell Stories Sell.  People are driven by emotions and attachments and stories accomplish both of those things.

If this post, MLM Tip: Facts Tell Stories Sell When Presenting, has helped or inspired you please share with your team and leave me your thoughts below.

Skype: rdeering1952
Periscope: Ron Deering on Periscope

PS: If Your Upline Does Not Have a Step-By-Step Blueprint For ONLINE Marketing Success, Check This Out (Unless You Already Have Too Many Leads) – Click Here For Instant Access


About The Author


  1. Emi

    Hi Ron,
    If you master this one strategy, you will get it all. This is where you stop selling and start making sales 🙂
    Great tip,
    Thank you for sharing!

    • Ron Deering

      You are so right on with that…. thanks so much for your comment Emi…

  2. April Ray

    Facts Tell Stories Sell! This is such an important topic and should help people to embrace the struggle while they are building their businesses. Your are in essence, developing your story! This comforts me when I’m going through set backs, because I know my story will be rich and can help the next person on their journey. Great article Ron!

    • Ron Deering

      Thank you April…. you are so right on about that…. stories are what make us who we are…..

  3. Diana

    I really enjoyed your post and the way you tell your story. I worked in a “fact-based” profession for 30+ years that required 99.9% of correspondence to be professional and business orientated and I am still trying to get the way of communicating more in stories down. Thanks Ron!

    • Ron Deering

      Your are welcome Diana… thank you for the kind comment…

    • Ron Deering

      Thank you Diana…. Stories sure elicit emotion when told ….

  4. Sherri Brown

    I’ve heard this many times but I love the in depth explanation and reasoning. Great advice!

    • Ron Deering

      Thank you Sherri for the kind comment….

  5. George Azide

    Thanks for this great post run. People make decisions a lot of time is based on emotions. And stories are the best way to conjure those emotions up.

    • Ron Deering

      Stories are sure great for stirring the emotions… thanks for the comment George

  6. Travis

    Great post Ron, I truly love how you explain why story telling is the best way to make the sale. Thanks for being the leader you are.

    • Ron Deering

      thank you so much for the comment Travis

  7. sonia

    I loved this phrase; There’s always room for a story that can transport people to another place. –J.K. Rowling and also the ingredients you gave for a great story! thank you!

    • Ron Deering

      I totally agree Sonia… thank you for your comment

  8. Lynda Kenny

    You are so right Ron, Stories engage people and it makes you more genuine and believable. We all love to hear stories, even as adults.
    Thanks for sharing this awesome post.

    • Ron Deering

      Thank you for the comment Lynda… I love telling stories….

  9. Mike

    Great tips and love the story!!

    • Ron Deering

      Thank you Mike

  10. Sandra Copeland

    Thank you Ron !!~ very helpful and Love the stories !!`

    • Ron Deering

      Thank you Sandra

  11. Artreice Westmoreland

    Ron, great post. I have learned that people enjoy stories more than they do facts. They would like to relate to you

    • Ron Deering

      So very true Artreice… thank you for the comment

  12. Keith James

    Stories are much easier to remember, and engage with, than a bunch of facts. Great post, and thanks for the outline!

    • Ron Deering

      thank you for the comment Keith

  13. Sheila Smith

    Awesome Read! You are so right! Thank you for sharing this with us 🙂

    • Ron Deering

      thank you for your comment Sheila

  14. Leticia Brown

    MLSP really turned things around for me! I was fumbling in the dark prior to having clear and detailed training at my fingertips!

    • Ron Deering

      Thank you for your comment Leticia

  15. Marli

    Love this post! I agree story telling is the way to go. Stories are much more interesting than facts.

    • Ron Deering

      thanks Marli for your comment

  16. Kim

    Thanks for sharing Ron! Stories are compelling because they show people we’re real…and “like them”. Great post.

    • Ron Deering

      Thank you Kim for the great comment

  17. Tara Woodruff

    GREAT Post Ron! you are right on the money , I love stories, All the time ! I love your story you added to this post too, You have come a long way and it shows! Great work 🙂

    • Ron Deering

      Me also.. love stories… thank you Tara

  18. Joan Harrington

    Hey Ron,
    Thanks for the awesome tips! You got that right, stories DO sell 🙂 Great post!

    • Ron Deering

      thank you Joan for the comment

  19. Trudy Beerman

    Stories personalizes the process and takes it out of the technical phase. People do business with people not products, so stories adds the human touch. Good stuff Ron.

    • Ron Deering

      Thank you Trudy

  20. Sheena Yap Chan

    its so true, stories sell because people can relate to stories not facts

  21. Mark Nelson

    I love telling stories and I believe people like them too. They start relating to you.

    • Ron Deering

      Absolutely Mark… thanks for the comment