I was taught early on that having something to attract your visitors to provide their information was a must.
Remember the old saying that the money is in the list.
How do you build your list?
By enticing your visitors with an enticing Lead Magnet for their information.
Importance of a Lead Magnet and Funnel Software
So, what is a lead magnet and why is it so important?
A Lead Magnet is exactly what it implies.
It is an offer that acts as a magnet to attract leads.
Having an enticing FREE Offer, like a PDF, Audio, or Video is a great magnet to attract leads.
The whole purpose of your marketing is to BUILD YOUR LIST!
Having a list that you can communicate on a consistent basis is where you will start making the income that makes a difference.
Now let's talk about having some easy to use lead capture funnel software.
Once you have your FREE Offer and this can be some affiliate offer until you get to the point of creating your own the next thing you need is a funnel to take you visitors through.
Importance of Easy to Use Funnel Software
There are a lot of good systems out there for creating funnels.
Two great ones are Leadpages and Funnelizer (with MLSP).
The one that I have come to love and use is Clickfunnels.
Clickfunnels can do just about anything that I need to do.
From capture pages to sales pages to membership sites.
It's incredibly easy to use and allows me to share my funnels with others to help the team.
VIDEO: Importance of a Lead Magnet and Funnel Software
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