Understanding and learning to blog like an expert is critical and getting Ray Higdon's 3 Minute Expert Course is a must.
I believe there are three main reasons that Network Marketers should be blogging.
Using A Network Marketing Blog
There a lot of different ways that you can market online from Blogging to Social Media marketing.
The one thing that I've found with blogging over all the rest is that you own the content and your blog.
For me, that's critical to your longevity.
When you then combine Social Media Marketing and Video Marketing with your blogging, you have an amazing recipe for success.
One of the biggest complaints I've heard about building a Network Marketing business has been, I don't have anyone to share my opportunity.
Most people just don't like to prospect but don't understand how to generate quality leads either.
So the primary purpose of your blog whether you are in Network Marketing or a traditional business is to Generate LEADS!
Don't make a mistake, so many bloggers do and offer to many options.
Your job is to provide valuable content to your market and an opt-in to capture the lead, that's it.
New qualified, targeted leads are the lifeblood of your business.
Branding is by far one of my favorite reasons for having a blog.
There is no better way for people to get to know, like and trust you than through your personal blog.
You know people do business with those the know, like, and trust.
What a better way to brand yourself than to provide value to your market on a consistent basis.
Understand, that your blog doesn't have to be beautiful and perfect.
My mentor's first blog was terrible, and he will tell you that, and now he's a multi-millionaire.
Your blog is your window into your life and business.
Imagine someone visiting your blog and leave feeling like they know you and the skills you have to offer them.
“You don't have to be great to start, but you do have to start to be great.”
Don't minimize the importance of Branding with your Blog!
Your Online Marketing Hub
Most businesses whether online or offline have a home base for their operations.
Well, your blog is exactly that, a home base that everything should point.
You need a place to showcase your valuable content and the value you offer your market niche'.
Having a hub that is packed with value is what people are looking to find.
The other benefit is that you own your blog and no one is going to shut you down because they don't like Network Marketing.
When you have people looking through your blog because of the value, they will ultimately stumble on the offers that you have on your blog.
You draw people in with the value you provide and allow them to decide when the time is right for them to grab one or more of your offers.
Your hub (blog) is an incredibly powerful platform for you to build your Network Marketing business.
When you understand that a blog serves your business for your lead generation, branding, and it's your central hub for business, you will be well on your way to long-term online success.
Are you having trouble blogging or getting started with your blog? Let me know in the comments below and I will be glad to help you.
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